Program



Track A(Hall D)
2026.8.11 17:00 ~ 17:40
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Your DLP Doesnt Understand Intent: Modernising Data Security for AI

Proofpoint Eugene Won Senior Sales Engineer


AI is transforming how data is created, shared, and consumed, while exposing the limitations of legacy DLP. Traditional controls can identify data, but they cannot understand who is accessing it, why they are doing it, or whether the activity presents real risk. This session explores a modern, human-centric approach to data security that combines behavior, intent, and context to identify risky actions before data loss occurs. Discover how organisations can protect sensitive information across email, cloud, SaaS, endpoints, and AI applications while enabling secure AI adoption and reducing insider risk.